Saving Mr. Banks – Free iBook Gives Fans a Behind-The-Scenes Look

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Walt Disney Studios announces the release of SAVING MR. BANKS: The Official Multi-touch Book, based on Disney’s highly anticipated film “Saving Mr. Banks,” in theaters now.

Exploring the previously untold story of how Walt Disney worked his magic on author P.L. Travers to secure the rights to her book, “Mary Poppins,” the book includes a foreword by Academy Award®-winning composer Richard Sherman; never-before-seen correspondence between Walt Disney and P.L. Travers; rare storyboards and scripts from the Disney archives; an interactive timeline of historic Walt Disney Studios milestones; original recordings of the Sherman Brothers, performing their “Mary Poppins” hit songs; facts and profiles on the key characters in “Saving Mr. Banks”—all created by Apple’s  digital book creation app, iBooks Author.

The “Saving Mr. Banks” book is available for free, exclusively on iBooks at www.iTunes.com/SavingMrBanks.

The UK digital agency, Brandwidth was able to include video, audio and multi-touch interaction to create a robust storytelling experience. Readers can watch interviews featuring the cast and filmmakers, browse extensive photo galleries and explore the original storyboards and concept art—all in full retina detail. ‘Mary Popovers’ deliver fascinating facts throughout the book.

Two-time Academy Award®–winner Emma Thompson and fellow double Oscar®-winner Tom Hanks topline Disney’s “Saving Mr. Banks,” inspired by the extraordinary, untold backstory of how Disney’s classic “Mary Poppins” made it to the screen.

When Walt Disney’s daughters begged him to make a movie of their favorite book, P.L. Travers’ “Mary Poppins,” he made them a promise—one that he didn’t realize would take 20 years to keep. In his quest to obtain the rights, Walt comes up against a curmudgeonly, uncompromising writer who has absolutely no intention of letting her beloved magical nanny get mauled by the Hollywood machine. But, as the books stop selling and money grows short, Travers reluctantly agrees to go to Los Angeles to hear Disney’s plans for the adaptation.

For those two short weeks in 1961, Walt Disney pulls out all the stops. Armed with imaginative storyboards and chirpy songs from the talented Sherman brothers, Walt launches an all-out onslaught on P.L. Travers, but the prickly author doesn’t budge.  He soon begins to watch helplessly as Travers becomes increasingly immovable and the rights begin to move further away from his grasp.

It is only when he reaches into his own childhood that Walt discovers the truth about the ghosts that haunt her, and together they set Mary Poppins free to ultimately make one of the most endearing films in cinematic history.

Disney presents “Saving Mr. Banks,” directed by John Lee Hancock, produced by Alison Owen, Ian Collie and Philip Steuer, and written by Kelly Marcel and Sue Smith. Executive producers are Paul Trijbits, Christine Langan, Andrew Mason and Troy Lum.

Download book here:

www.iTunes.com/SavingMrBanks